Toggle Nav
Search
Advanced Search
Home Search
My Cart
Language
Choose language: 中文
Icons Settings
  • Close Menu
Menu
Settings
Language
Choose language: 中文
Account

Home Page

MADE TO EXPRESS.

BMW M PERFORMANCE PARTS

BMW LIFESTYLE

MADE TO EXPLORE

BMW ORIGINAL ACCESSORIES

Enhance your BMW experience.

Enhance your BMW experience.
From practical accessories to stylish equipment.

HOME CHARGING

INTERIOR ACCESSORIES

APPAREL

Car Care

Vehicle Accessories

Wherever the road takes you,

we ensure pure driving pleasure, safety,

and peace of mind through innovative technology.

BMW LIFESTYLE

FREUDE is at the heart of everything we do. It defines who we are and inspires every decision we make. 

With a commitment to conscious shopping, premium materials and timeless colours, we shape a more sustainable future — responsibly and without compromise.

APPAREL

Find your freude moment with the BMW clothing collection, curated with thought and precision. Think balanced fits, clean designs, and superior BMW quality.

  1. New IN STOCK
    BMW 3 Series of 50Years Graphic Car Tee 3
    Add to Wish List
    BMW 3 Series of 50Years Graphic Car Tee 3
    HK$625
  2. New IN STOCK
    BMW 3 Series of 50Years Graphic Car Tee 2, Black
    Add to Wish List
    BMW 3 Series of 50Years Graphic Car Tee 2, Black
    HK$625
  3. New IN STOCK
    BMW 3 Series of 50Years Graphic Car Tee, Black
    Add to Wish List
    BMW 3 Series of 50Years Graphic Car Tee, Black
    HK$750
  4. New IN STOCK
    BMW 3 Series of 50Years Graphic Car Tee, Red
    Add to Wish List
    BMW 3 Series of 50Years Graphic Car Tee, Red
    HK$750

ACCESSORIES

Our diverse range of practical accessories will bring FREUDE into your everyday life. Key rings, thermal cups, bags and a great deal more lend your style that perfect finishing touch.

  1. IN STOCK
    BMW M Keyring Logo
    Add to Wish List
    BMW M Keyring Logo
    HK$563
  2. IN STOCK
    BMW Bottle
    Add to Wish List
    BMW Bottle
    HK$438
  3. IN STOCK
    BMW Pocket Umbrella Logo
    Add to Wish List
    BMW Pocket Umbrella Logo
    HK$374
  4. IN STOCK
    BMW Vehicle License Cover
    Add to Wish List
    BMW Vehicle License Cover
    HK$613

MINIATURES

The BMW die-cast model and miniatures collection, including limited editions. Coveted by collectors and fans alike the miniature masterpieces are a homage to their full-size role models, with detailed interiors and moving parts.

  1. IN STOCK
    BMW Miniature 3.0 CSL, 1:18
    Add to Wish List
    BMW Miniature 3.0 CSL, 1:18
    HK$1,238
  2. IN STOCK
    BMW Miniature M3 (G80), 1:18
    Add to Wish List
    BMW Miniature M3 (G80), 1:18
    HK$1,625
  3. IN STOCK
    BMW 3.0 CSL Miniature 1:64
    Add to Wish List
    BMW 3.0 CSL Miniature 1:64
    HK$236
  4. IN STOCK
    BMW Isetta Miniature 1:64
    Add to Wish List
    BMW Isetta Miniature 1:64
    HK$236

BAG & LUGGAGE

The BMW luggage collection has everything you need for travel — backpacks, travel bags, and suitcases — all made with high-quality materials and BMW’s trusted standards.

  1. IN STOCK
    BMW MMS Pro Backpack
    Add to Wish List
    BMW MMS Pro Backpack
    HK$1,250
  2. IN STOCK
    BMW MMS Backpack
    Add to Wish List
    BMW MMS Backpack
    HK$938
  3. IN STOCK
    BMW M Bag Erlkönig
    Add to Wish List
    BMW M Bag Erlkönig
    HK$1,738
  4. IN STOCK
    BMW Boardcase
    Add to Wish List
    BMW Boardcase
    HK$2,488

KIDS

With BMW kids products, you’re never too young to enjoy driving. Here you’ll find ride-on baby racers, remote-controlled cars and clothing in proven premium quality.

  1. IN STOCK
    BMW Baby Racer IV
    Add to Wish List
    BMW Baby Racer IV
    As low as HK$1,864
  2. IN STOCK
    NUNA x BMW trvl™ lx Stroller
    Add to Wish List
    NUNA x BMW trvl™ lx Stroller
    HK$4,580
  3. IN STOCK
    BMW M Pullback Miniature 1:41
    Add to Wish List
    BMW M Pullback Miniature 1:41
    HK$99
  4. IN STOCK
    BMW Plush Pegasus
    Add to Wish List
    BMW Plush Pegasus
    HK$613

COLLECTION

BMW M

The BMW M Collection reflects the power and passion of our legendary BMW M cars. Wear your driving force on your sleeve – with style, confidence and the world’s most powerful letter. 

BMW M Motorsport

BMW M has a long motorsport tradition. As an official BMW M Motorsport outfitter, PUMA® transforms this spirit into a lifestyle collection with genuine BMW M DNA. These products represent the things that make our hearts beat faster. 

Kids

With BMW kids’ products, you’re never too young to enjoy driving. Here you’ll find ride-on baby racers, remote-controlled cars and clothing in proven premium quality. 

PUMA X BMW Golf Collection

Look your best while playing golf with the PUMA BMW Golf collection. Shop jackets and polos, plus a range of BMW accessories.

FEATURED PRODUCTS

  1. IN STOCK
    BMW Boardcase
    Add to Wish List
    BMW Boardcase
    HK$2,488
  2. IN STOCK
    Montblanc for BMW Luggage Tag
    Add to Wish List
    Montblanc for BMW Luggage Tag
    HK$2,251
  3. IN STOCK
    Travel & Comfort System - Seat-back Storage Pocket
    Add to Wish List
    Travel & Comfort System - Seat-back Storage Pocket
    HK$1,173
  4. IN STOCK
    BMW Wallbox Plus (Gen 4)
    Add to Wish List
    BMW Wallbox Plus (Gen 4)
    HK$9,850